Friday, September 14, 2007

Writing a book

I'm thinking about a new book at the moment. The subtitle would be something like "Exploring a Working Model of Corporate Life". I have been noticing that most people tend to actually relate to corporations as if there was something there to relate back. That has set my brain whirring along odd paths. My model is a bit strange, so I'm not sure that I want to start this conversation with the model itself. What I'd like to hear is what you think.

How have you come to terms with the company that pays you? Are you anthropomorphizing the "corporate entity" to find some common ground? Are you sticking to your guns in the face attacks from a creature that makes no sense to you? Does your company take care of you like a "good" parent that has your best interest at heart or do they just mouth those words but make you want to run away from home?

What about the companies that supposedly work with you? Does your mortgage lender make you believe in corporate punishment? Do you have an actual relationship with your bank? How do you feel about your grocery store?

And, above all, why do we have these emotional responses? Is it purely based on the marketing $s spent by savvy corporations? Or is there some basic human requirement that drives us to see relationships with things that don't exist?

I'm open to any and all perspectives here. I suspect that there are as many views on this as there are people.

1 comment:

Madelyn said...

Hmm - well I don't know if I have relationships with all these entities. But OK, so I DO think of those corporations as being "real" responding entities. I think it all takes on the tone of the person with whom I most directly relate - or most often do, or in the case of shallow, fickle relationships (like where I buy groceries) the person with whom I'm relating at the moment. I know the entity isn't alive but that person is.

I'm probably totally missing your point but - hey! we can discuss it on Thursday!